| It doesn’t have
to be like this. There are many good software products
around to help with the basic storage, retrieval and
manipulation of information. But, more importantly,
you need to pay attention to your business culture and
working practices. Technology is only an enabler and
the old adage ‘rubbish in, rubbish out’
still applies to any CRM database.
Implementor’s database implementation consultancy module can aid in sourcing
the correct database to meet the needs of your business
and then help you implement it correctly, controlling
data quality, introducing the correct processes and
shaping training courses that focus on the tangible
benefits that the system provides.
Module elements
Assessing your business needs
Creating a functional specification
Evaluating and choosing suppliers
Project implementation
Data protection requirements
'Best practice' training
Obtaining tangible business benefits by integrating with:
» CRM
programme
» business
development programme
» event
management
Data quality issues
Reporting requirements
|
